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The inspiration to launch this company came from the love of fishing and childhood memories from fishing with my father in the Gulf of Mexico as well as many lakes and rivers in Texas. I wish to pass along the fishing tradition to my children and grandchildren so that they create memorable experiences.
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A fishing lure is a type of artificial fishing bait which is designed to attract a fish's attention. Today's modern definition for lures are that they be made of wood, plastic, rubber, metal, cork, and materials. The lures used on a daisy chain are made from cedar plugs, plastic squids, jets, and other soft and/or hard plastic lures.
A fishing reel mounted on a spinning rod, having a stationary spool on the side of which is a revolving metal arm that catches the line and winds it onto the spool as a handle is turned, the metal arm being disengaged during casting so the line spirals freely off the spool, carried by the cast lure.
